How to create a whitepaper/eBook/Guide/Study/Video page in Drupal?
Why?
White paper, eBooks ... are made to provide some information to the visitors and at the same time to generate leads for our marketring automation. They also help to show some though leadership.
As showed below, every whitepaper/eBook/guide/Study should be linked to a pillar page.
Before you start
Check if the visuals you want to use are compliant with the visual guidelines.
How?
- Go to the following icon on the left side of your screen
- Select the country you want to work in and click on "nodes"
- Click on “add content”
- Choose the content type "whitepaper", if you want to publish a whitepaper:
Choose the content type "e-Book", if you want to publish an e-Book:
Choose the content type "guide", if you want to publish a guide:
Choose the content type "study", if you want to publish a study:
Choose the content type "Video", if you want to publish a video:
Language/Slug/Breadcrumb label
Language: Please select the language in which you want to create the blog
Slug: Please use this field if you want a custom URL (don't forget the - between the words). It will be filled automatically with date and the title if it hasn't been filled.
Breadcrumb label: Please use this field if you want a custom breadcrumb. It will be filled automatically with the page title if it hasn't been filled.
Content
Hero
Title: To be filled with the title of the publication.
Publication date: This field is used to rank the different publications on the resources overview and on th epillar pages.
Short description: should be a text describing the publication.
Button:
- URL: Link to the call to action
- Link text: text which should appear in the button
Image: Should be a picture illustrating the publication, the cover or the picture used for the cover for example.
Resource overview
Overview description: should be a text describing the publication. Will be showed on the resource overview page and on the pillar page.
Main topic: This topic will be used to add the post to a pillar page
Topics: Add the topic of the pillar page but also other pillar pages the post could also be linked with.
Paragraphs
It can be chosen between the following paragraphs:
- The Call To Action Paragraph
Menu setting
Please keep it as following:
Click on “save”
Search
Search title: Use the publication title
Search description: This is the text which appears in the search results of the website itself and in the search results of Google.
Search Image: Use the same image as for the hero of the publication itself
Language: Select the right language
Click on “save”
SEO
Relevant elements are automatically filled and/or taken from the search section.