Advanced AI Prompts for SEO and Content

Table of Contents

  1. Prompt 1 : Determine keyword "Freshness"
  2. Prompt 2 : Describe the Intent with Context
  3. Prompt 3 : Determine Intents for a keyword
  4. Prompt 4 : Generate Intents with Stage Mapping
  5. Prompt 5 : Generate Purchase-Intent keywords
  6. Prompt 6 : Identify Competitors' CRO Tactics


Prompt 1 : Determine keyword "Freshness"

PROMPT 1 - to use:

You are an expert marketer. Based on the nature of the keywords, determine if the searcher would prefer fresh content for each keyword. The Keywords are [add keyword list]

[qualifying week calculator uk

iss facility services payroll

hr evolution

outsource payroll solutions

managed payroll services

payroll providers

payroll outsourcing services

payroll management software]

The input/output in English with Copilot​ :

Prompt 2 : Describe the intent with Context.

Prompt 2 - to use

Requirement for this prompt: Keyword List

You are an expert marketer. Describe the intent (informational, commercial, transactional, navigational) behind each keyword by explaining the searcher’s motivations, what they might be hoping to learn, their emotional or informative needs, and the possible context of their search. Please put the data in a table.

[ international payroll solutions

iss facility services payroll

hr evolution

outsource payroll solutions

managed payroll services

payroll providers

payroll outsourcing services

payroll management software

expense management software

uk payroll company

payroll provider UK

human resources software for small companies

iss services ]

The input/output in English with Copilot​ :


Prompt 3 : Determine intents for a keyword

What is Estimated Weight
The estimated weight represents the percentage of searches for each keyword that are likely driven by a specific intent. These percentages are based on common user behavior and typical search intents.

Prompt 3 - to use

Based on the top 10 search results for the keyword, identify the various intents for the (informational, commercial, transactional or navigational) and estimate the weight of each intent as a percentage of searches for this keyword.

outsource payroll solutions

The input/output in English with Copilot​ :

Prompt 4 : Generate Intents with Stage Mapping.

Prompt 4 - to use

You are an expert marketer. Create a matrix of search intents mapped to different stages of the customer journey for intents related to the given keyword.

payroll management software

The input/output in English with Copilot​ :


Prompt 5 : Generate Purchase-Intent keywords.

Prompt 5 - to use

You are an expert marketer. Generate a list of long-tail keywords that indicate high purchase intent based on a given seed keyword and persona.

International payroll solutions

The input/output in English with Copilot​ :


Prompt 6 : Identify Competitors' CRO Tactics.

Prompt to use:

You are an expert marketer. Search the web for the given search intent, related to the keyword ‘payroll management software’ [add your keyword here] then analyze the top-ranking pages for CRO tactics targeting the search intent.

The input/output in English with Copilot​ :



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