Creating an Nurturing email in Pardot
To send an instant email after a form submission or in an automation rule, Pardot uses "Autoresponder" email templates.
Updated
by Matthew Smet
When you are creating a Nurturing track to nurture prospects / customers. The email in Pardot it is called an "Engagement or Nurturing email".
- Navigate to the folder “Example emails - Engagement Studio”
[COUNTRY FOLDER] > Content > Example emails - Engagement Studio
- Copy the email “[COUNTRY CODE] TEMP [Type] - Example Engagement Studio MAI MAIL”
- Fill in the "Name"
- Choose the "Folder" of the form/page
- Select the "Campaign" of the form/page
- Click "Save"
You can copy an email using the menu in the right top corner or by simply pressing “alt + c” on your keyboard.
Always respect the naming convention.
- Update the content (text & images) of the email and click “Publish to Template”
Always use “Publish to Template”, don't use the “save” button!
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Creating your own Test List